Thanks to Alberto, for the maps he made visible to me
Versi Studio is an olfactive study in three parts, to wonder about the relationship between poetry and perfumery and to enjoy it.
The first of the three studies is ITHAKA Eau de Parfum inspired by the poem Ithaka written by Constantin Kafavis, and first published in 1911.
Let’s the poem express the concept and the structure of this Perfume made of coral, light, sea harbors
Ithaka (The Poem)
As you set out for Ithaka
hope your road is a long one,
full of adventure, full of discovery.
angry Poseidon—don’t be afraid of them:
you’ll never find things like that on your way
as long as you keep your thoughts raised high,
as long as a rare excitement
stirs your spirit and your body.
Hope your road is a long one.
May there be many summer mornings when,
with what pleasure, what joy,
you enter harbors you’re seeing for the first time;
may you stop at Phoenician trading stations
to buy fine things,
mother of pearl and coral, amber and ebony,
sensual perfume of every kind—
as many sensual perfumes as you can;
and may you visit many Egyptian cities
to learn and go on learning from their scholars.
Keep Ithaka always in your mind.
Arriving there is what you’re destined for.
But don’t hurry the journey at all.
Better if it lasts for years,
so you’re old by the time you reach the island,
wealthy with all you’ve gained on the way,
not expecting Ithaka to make you rich.
Ithaka gave you the marvelous journey.
Without her you wouldn’t have set out.
She has nothing left to give you now.
And if you find her poor, Ithaka won’t have fooled you.
Wise as you will have become, so full of experience,
you’ll have understood by then what these Ithaka mean.
P. Cavafy, fromC.P. Cavafy: Collected Poems.Translated by Edmund Keeley and Philip Sherrard. Translation Copyright © 1975, 1992 by Edmund Keeley and Philip Sherrard. Reproduced with permission of Princeton University Press.
Source: C.P. Cavafy: Collected Poems (Princeton University Press, 1975)
Ithaka (the perfume)
Versi the Packaging
Each flacon in the Versi trilogy will have a hand-crafted wooden cap and a hand-incised tablet with a symbol unique for each fragrance. For Ithaka it is a small boat in the sea.
The flacon is housed as usual in the classical Odori d’Anima wooden box, inspired by emblematic transportation cases used for the protective shipping of art works.